3rd ICAI 2024

International Conference on Automotive Industry 2024

Mladá Boleslav, Czech Republic

Overview of SMART Concept Usage in Automotive: Revitalizing the Workforce to Address Industry Changes Vasilii Ostin Technical University of Liberec Department of Business Administration and Management Voroněžská 13, Liberec, 460 01 Czech Republic e-mail: vasilii.ostin@tul.cz Abstract In the evolving landscape of the automotive industry, formulating robust development strategies is fundamental for achieving business success and fostering high levels of employee satisfaction and motivation. This research delves into the indispensable role of strategic employee development in guiding individuals through transformative and digitalized journeys within the automotive sector. This paper focuses on introducing a SMART training proposal solution tailored for contemporary automotive businesses. The exploration within this paper elucidates how the SMART training solution catalyses bridging existing skills gaps and instilling perpetual learning. Through the literature review and analysis of secondary data, the author is primed to formulate a SMART training conceptualization. This solution aims to provide tangible benefits to present-day enterprises and contribute valuable insights to the academic realm. Keywords: training, development, automotive, employee JEL Classification: M12 , M16, M53 1. Introduction In contemporary business landscapes, enterprises encounter a pivotal juncture where advancing their workforce emerges as a cornerstone for success. The dynamic interplay of a competitive environment and evolving customer preferences necessitates a paradigm shift in the approach of current businesses, compelling them to enhance their development strategies with greater efficiency (Melnychenko et al., 2021; Aquino & Garcia, 2023). Consequently, the automotive and retail sectors are not exempt from this prevailing trend. Given these circumstances, the automotive sector is profoundly influenced by contemporary dynamics such as digital solutions, the integration of current trends into various processes, and the adoption of distinctive methodologies for employee development (Zimmermann, 2008; Canonico et al., 2018; Melnychenko et al., 2021; Kuczyńska, 2022). The latter holds substantial potential for team unification and proves instrumental in fostering overall company success and realizing strategic objectives. Consequently, the automotive industry is fervently exploring diverse avenues for enhancing employee development strategies and directions (Hermawati et al., 2014; Shaikh et al., 2016; Canonico et al., 2018; Shirinkina, 2023).

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