BUSINESS AND HUMAN RIGHTS / Šturma, Mozetic (eds)

its treatment in scientific thinking has developed purely under a functionalist look, with a strong tendency to disregard power issues and the repugnant face of organizations. 21 This conception is so firm that more up-to-date studies propose that the research agenda for the development of knowledge and research consolidation in terms of international business is proposed in some stages, such as reasons for internationalization, selection of destination markets and patterns of operation. 22 In other words, the obscure, harmful and costly aspects of transnational spaces in which multinationals are present in the market and in finance are neglected as if they were not the right topics to deal with. 23 It is evident that the themes of power, control, exploitation, domination and degradation need to be drawn from the point of view of the fact that, in the context of international business, the actions of these multinationals of the market and of finance – eminently doing business internationally – must be treated, questioned, criticized and dimensioned. It is a fact that research in international business has neglected, for example, the obscure facts that occur between multinationals and corrupt governments. 24 From this, the study on international business has the opportunity to have a discussion beyond the merely operational aspect, but also with the capacity to have an analysis on the impacts of international business strategies, considering the actions of multinational companies and finance, also on the premise of the analysis of cultural, social and environmental impact of the communities, both regionally and globally. It is argued that the development of international business must be legitimized in the firm contours of Human Rights, including, without fear of pointing out, that the “ethics” of the market in the performance of international business activities is the guarantee of Human Rights. However, it is known that there is a lack of a policy, a guiding agenda. This study places the Agenda 2030 as the guiding element of business – and also state – performance in international business, so that they are legitimized towards Human Rights. 4. The agenda 2030 as a model of governance to international business considering transnational areas The discussion on sustainability is assuming an important role in the contemporary world and it is notable that all sectors act in the transition to a sustainable society. Sustainability is an inherent quality of all social processes. The structures of this quality for international business operations due to the aspects of power are the Human Rights. 21 SPOHR, N.; ALCADIPANI, R. Critical studies in international business: a proposal for dialogue . Internext, Brazil, v. 8, n. 3, p. 1-19, nov. 2013. Available at: http://internext.espm.br/index.php/internext/article/ view/201. 22 DE ALMEIDA BASTOS GOMES, R. M.; CARNEIRO, J.; KOGUT, C. S. Case studies in retail internationalization: a literature review . Internext, Brazil, v. 12, n. 1, p. 16-32, Apr. 2017. Available at: http://internext.espm.br/index.php/internext/article/view/337/296. 23 This is believed to be due to a lack of standard agenda for determining social, environmental, cultural and commercial conduct in these spaces. 24 SPOHR, N.; ALCADIPANI, R. Critical studies in international business: a proposal for dialogue . Internext, Brazil, v. 8, n. 3, p. 1-19, nov. 2013. Available at: http://internext.espm.br/index.php/internext/article/ view/201.

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